Blog posts
  • Insight and analysis

    Practice makes perfect: Using the 3 R’s to bring your sessions to life

    If we want to provide our players with a safe and fun environment where they can also become better footballers…
  • Insight and analysis

    Control, Cover and Be Compact: Tactics of a mid-block

    What is a mid-block?   A mid-block involves defending the middle section of the pitch with the purpose of preventing…
  • Insight and analysis

    Individual tactics – out of possession Grace Clinton case study

    Individual tactics require players to recognise the strengths and weaknesses of themselves and their opponent…
  • Insight and analysis

    The out of possession principles of play

    Teams base their defending tactics and strategies around the out of possession principles of play but what…
  • Insight and analysis

    Understanding momentum in football: Shifting the flow of the game

    Momentum is a term we frequently hear used to identify when a team exhibits dominance over their opposition…
  • Insight and analysis

    Lamine Yamal and the art of problem solving in the Euro 24 final

    As Spain kicked off their UEFA Euro 2024 campaign against Croatia on the 15th of June 2024, Lamine Yamal was…
  • Insight and analysis

    Crafting the Attack: The In-possession principles of play

    The principles of play are the underlying concepts and ideas that make up any invasion sport. Game insights…
  • Insight and analysis

    Abracadabra! The magic of assists at the Men's Euros 2024

    The magic of football is usually encapsulated in scoring goals, but most great magicians require an assistant…
  • Insight and analysis

    Game changers: The strategic use of substitutes

    Substitutions are not just about swapping tired legs or managing injuries, they are crucial chess moves to…
  • Insight and analysis

    Emiliano Martinez: The press-proof goalkeeper

    During the 2023-24 Premier League Season, Aston Villa achieved a historic milestone by qualifying for the…
  • Insight and analysis

    Controlling central zones - WSL case studies

    With the theme of 'controlling central areas' Game Insights Analyst Katie Sorenson delves into some examples…
  • Insight and analysis

    Using Futsal to develop footballers

    “In any football programme in any country, players should be playing futsal, because you get to a point where…
  • Insight and analysis

    Exploring the insights from the Adobe Women's FA Cup Final 2024

    This year's Adobe Women’s FA Cup final saw Manchester United pick up their first major women’s title in a…
  • Insight and analysis

    Corner delivery zones - insights into effective corners

    How are successful teams converting corners into shots and goals? Game Insights Analyst Luke Saunders explores…
  • Insight and analysis

    Net success: How goalscoring insights from the boys' academy can help us create inspirational finishing…

    Crafting a practice design that balances ample repetition, realism and relevance can significantly support…
  • Insight and analysis

    'Cross like a boss' - The goalscoring impact of crossing at the 2023 Women's World Cup

    Crosses into the penalty box have increasingly been a reliable way to improve a team’s chances of shooting…
  • Insight and analysis

    The 'Throw Show' - How can we maximise what we do on throw ins?

    With an average of 50 throw ins per game in the current WSL season, throw ins are the most common dead ball…
  • Insight and analysis

    Unpacking 'shot packing'

    When a player is shaping to shoot there are many factors to consider.  One of these is ‘shot packing’.…
  • Insight and analysis

    In the zone: The emphatic goal-scoring impact of football's second six-yard box

    When we look at where goals are scored from, we consistently see the largest percentage of goals scored in…
  • Insight and analysis

    Observing core moves and how to bring them into your own environment

    Do your players stand out 1v1 when taking players on, but find it hard to know when to lend it to a teammate…
  • Insight and analysis

    Using insight to inform practice design: Goalscoring insights and implications

    In our recent blog post we discovered that the game at the ‘top level’ does not always replicate the game…
  • Insight and analysis

    Using insight to inform realistic practice design

    Collecting objective insight is a great way to measure what is happening within games.  Si Houston, Claire…
  • Insight and analysis

    Unlocking success: Spain's central play at the Women's World Cup

    There are many different ways to win a game of football, from fast counter-attacking to set play specialists…
  • Insight and analysis

    Finishing from inside the box: 'In it to win it'

    9 out of 10 (90%) open play goals at the 2023 Women’s World Cup were scored from inside the box.  In…